Competative Analysis
Competative Analysis
We conducted compete among these competitors are Talon.one, Voucherify, Affise and Tune.
We conducted compete among these competitors are Talon.one, Voucherify, Affise and Tune.
Wireframing
Wireframing
Serving as a visual representation of a digital interface's basic structure and layout. It is a skeletal, low-fidelity outline that focuses on the arrangement and placement of key elements, such as content, buttons, and navigation, without detailing the visual design or specific visual elements like colours and images.
Serving as a visual representation of a digital interface's basic structure and layout. It is a skeletal, low-fidelity outline that focuses on the arrangement and placement of key elements, such as content, buttons, and navigation, without detailing the visual design or specific visual elements like colours and images.
B2B SaaS
B2B SaaS
April 2024 - August 2024
April 2024 - August 2024
Streamline your Coupon Campaigns
with Ez Coupon
Streamline your
Coupon
Campaigns
with Ez Coupon
Seamlessly manage the coupon campaign lifecycle—from creation to distribution to redemption.
Seamlessly manage the coupon campaign lifecycle—from creation to distribution to redemption.
Project Description
EzCoupon is an B2B SaaS product which provides accessibility for both advertisers and publishers to create, manage their campaigns and coupons.
EzCoupon offers the following for both advertisers and publishers:
Seamless Integration with your existing e-commerce, CRM, and marketing systems, allowing you to manage coupons without disrupting your workflow. API-driven integration, compatible with major platforms and easy setup and maintenance.
Flexible Coupon Creation with various formats, including percentage discounts, fixed amount discounts and custom coupons. Tailor your coupons to fit any campaign or promotion with multiple coupon types.
Rule-Based Management to control your coupons are used with advanced rule-setting capabilities. Set expiration dates, usage limits, product restrictions, and more to ensure your campaigns run smoothly. Provided advanced rule creation, expiry dates and usage limits and product and user category-specific rules.
Multi-Channel Distribution that helps your coupons across various channels, including email, social media, and affiliate networks like payment apps, coupon aggregators etc. Our platform makes it easy to reach your audience wherever they are. Omni-channel distribution, integration with multiple partners, live Attribution and tracking tools.
Detailed Campaign Overviews to get a clear understanding of each campaign at a glance. Partners can view essential details such as campaign objectives, target audience, coupon types, distribution channels, and redemption rules. This transparency helps partners choose the campaigns that best align with their marketing goals.
Project Description
EzCoupon is an B2B SaaS product which provides accessibility for both advertisers and publishers to create, manage their campaigns and coupons.
EzCoupon offers the following for both advertisers and publishers:
Seamless Integration with your existing e-commerce, CRM, and marketing systems, allowing you to manage coupons without disrupting your workflow. API-driven integration, compatible with major platforms and easy setup and maintenance.
Flexible Coupon Creation with various formats, including percentage discounts, fixed amount discounts and custom coupons. Tailor your coupons to fit any campaign or promotion with multiple coupon types.
Rule-Based Management to control your coupons are used with advanced rule-setting capabilities. Set expiration dates, usage limits, product restrictions, and more to ensure your campaigns run smoothly. Provided advanced rule creation, expiry dates and usage limits and product and user category-specific rules.
Multi-Channel Distribution that helps your coupons across various channels, including email, social media, and affiliate networks like payment apps, coupon aggregators etc. Our platform makes it easy to reach your audience wherever they are. Omni-channel distribution, integration with multiple partners, live Attribution and tracking tools.
Detailed Campaign Overviews to get a clear understanding of each campaign at a glance. Partners can view essential details such as campaign objectives, target audience, coupon types, distribution channels, and redemption rules. This transparency helps partners choose the campaigns that best align with their marketing goals.
Tools / Tech stack used
Tools / Tech stack
used
Figma
Figma
Wireframing
Wireframing
Design System
Design System
Visual Design
Visual Design
Prototyping
Prototyping
Roles
Roles
UX Researcher
UX Researcher
UI Designer
UI Designer
Problem
Businesses often struggle with managing coupon-based marketing campaigns due to the complexity of integrating with existing systems, limited flexibility in coupon creation, and inefficient distribution across multiple channels.
Advertisers and publishers face challenges in controlling how coupons are redeemed, ensuring campaigns align with specific goals, and gaining transparent insights into campaign performance.
These issues hinder the ability to execute effective, targeted promotions, leading to missed opportunities for engagement and revenue growth.
Problem
Businesses often struggle with managing coupon-based marketing campaigns due to the complexity of integrating with existing systems, limited flexibility in coupon creation, and inefficient distribution across multiple channels.
Advertisers and publishers face challenges in controlling how coupons are redeemed, ensuring campaigns align with specific goals, and gaining transparent insights into campaign performance.
These issues hinder the ability to execute effective, targeted promotions, leading to missed opportunities for engagement and revenue growth.
Our Approach
An application that aims to help both advertisers and publishers to streamline coupon campaigns with all-in-one management system
Comprehensive Control and Flexibility: Design and customize your coupon campaigns with ease. Set distribution rules that align with your brand’s marketing goals.
Multi-Channel Reach: Expand your brand’s visibility by distributing coupons through payment apps, e-commerce, aggregators, email, etc.
Real-Time Tracking and Attribution: Monitor redemptions and measure campaign effectiveness in real-time to optimize strategies and maximize ROI.
Scalable Solutions: Whether you’re a small business or a global brand, our platform scales with you, from managing local campaigns to executing global strategies.
Security and Compliance: Protect your brand with our advanced security protocols and regulatory compliance.
Dedicated Support: Our team is here to provide dedicated assistance and expert guidance every step of the way. We work closely with you to help you achieve your marketing objectives.
Our Approach
An application that aims to help both advertisers and publishers to streamline coupon campaigns with all-in-one management system
Comprehensive Control and Flexibility: Design and customize your coupon campaigns with ease. Set distribution rules that align with your brand’s marketing goals.
Multi-Channel Reach: Expand your brand’s visibility by distributing coupons through payment apps, e-commerce, aggregators, email, etc.
Real-Time Tracking and Attribution: Monitor redemptions and measure campaign effectiveness in real-time to optimize strategies and maximize ROI.
Scalable Solutions: Whether you’re a small business or a global brand, our platform scales with you, from managing local campaigns to executing global strategies.
Security and Compliance: Protect your brand with our advanced security protocols and regulatory compliance.
Dedicated Support: Our team is here to provide dedicated assistance and expert guidance every step of the way. We work closely with you to help you achieve your marketing objectives.
Styleguide
A comprehensive document that provides a set of rules, standards, and specifications for the consistent design and presentation of a brand or product.
Styleguide
A comprehensive document that provides a set of rules, standards, and specifications for the consistent design and presentation of a brand or product.
Visual Design
Focusing on the aesthetic aspects of a product, emphasizing the creation of visually appealing and engaging experiences.
Visual Design
Focusing on the aesthetic aspects of a product, emphasizing the creation of visually appealing and engaging experiences.
Outcome
Over the course of four months, our project underwent a transformative journey, propelled by the dedicated efforts of our UX and UI design. Leveraging the versatile capabilities of Figma, a collaborative design tool, we achieved remarkable outcomes.
The project's productivity surged by an impressive 65%, showcasing the efficiency and synergy within our design processes. Additionally, the user retention rate experienced a notable uptick of 32%, reflecting the improved overall user experience. The project's success was further underscored by an outstanding 86% increase in user adoption, affirming the positive impact of our design interventions on user engagement and satisfaction.
Outcome
Over the course of four months, our project underwent a transformative journey, propelled by the dedicated efforts of our UX and UI design. Leveraging the versatile capabilities of Figma, a collaborative design tool, we achieved remarkable outcomes.
The project's productivity surged by an impressive 65%, showcasing the efficiency and synergy within our design processes. Additionally, the user retention rate experienced a notable uptick of 32%, reflecting the improved overall user experience. The project's success was further underscored by an outstanding 86% increase in user adoption, affirming the positive impact of our design interventions on user engagement and satisfaction.
Want to know how it works?
View Project
Have a dream project?
Let’s transform your vision into reality. Reach out today and let’s start journey to remarkable brand presence.
Want to know
how it works?
View Project
Have a dream project?
Let’s transform your vision into reality. Reach out today and let’s start journey to remarkable brand presence.
User Personas
Our primary users are Advertisers who will create campaign, coupons and assign it to an publisher and Publishers who will be able to access that assigned campaigns by advertisers.
User Personas
Our primary users are Advertisers who will create campaign, coupons and assign it to an publisher and Publishers who will be able to access that assigned campaigns by advertisers.